If you’re a fitness fanatic you probably live by Fitbit or have at least tried their products. The company has just unveiled their all new Fitness Smart Watch, the Fitbit Blaze. The Blaze features a similar design to some of the other smart watches on the market but is different many ways. Fitbit has incorporated their own OS into the watch to accurately track your fitness progress, this watch is not running on Android Wear. 

“One of the first things we learned in this industry is that fitness is personal – and if something isn’t your style, you won’t wear it,” said James Park, CEO and Co-Founder of Fitbit. “With Fitbit Blaze, we pushed the boundaries of what’s possible to create a beautiful, versatile device that can be customized to fit your personal style – while packing a powerful fitness punch to help you reach your goals. Fitbit Blaze delivers a combination of innovative features that were carefully selected with intention and purpose, designed to motivate and offer a fitness experience that is more effortless and more useful with advanced guidance and coaching.”

Fitbit_Blaze_Lineup

The Fitbit Blaze offers many fitness features like:

  • Stay connected with smart notifications you need. Fitbit Blaze features the smartphone notifications you need most instead of being overwhelmed with unnecessary information.
    • Bluetooth® Smart connectivity delivers call, text and calendar notifications through on-screen messages and a vibrating alert, so you can see what matters most at a glance
    • Accept and reject calls directly from Fitbit Blaze when connected to a compatible smartphone
    • Adding motivation to any workout is easy with on-screen controls for playlists and volume when playing music from your connected smartphone
  • Track your night with automatic sleep tracking to know how long and well you sleep, plus set a silent alarm that gently vibrates to wake you.
  • Long battery life of up to 5 days on a single charge lets you live your life and track your exercise, sleep and heart rate day and night, with the confidence you won’t lose a step or miss a beat.
  • Compatible with more than 200 Android, iOS, and Windows mobile devices so you can access stats and motivational interactive tools, which help to motivate millions to achieve their goals within the community of Fitbit users they choose.

Pricing & Availability

Fitbit Blaze is available for $199.95 (U.S.) for presale today at Fitbit.com and tomorrow at major North American retailers, including Amazon, Best Buy, Brookstone, Dick’s Sporting Goods, Macy’s, Sports Authority, Target, and Verizon, with global retail availability starting in March 2016.

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Roberto Bayde
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27 year old mobile enthusiast with a passion for gaming and dance music. Born and raised in New York City. Follow me on Twitter, if you dare! @R0bSKii

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